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Marketing Director

Marketing Director

We are currently hiring for this position.

 

Position Overview

California Solar Electric Company is looking for an experienced Marketing Director. This position may start part-time but will quickly transition to full time depending upon experience.

***To apply, please email a resume and cover letter to careers@cal-solar.com. Applications sent in other forms will not be considered.***
(no phone calls, please)
Duties and Responsibilities:

The ideal candidate will have very strong organizational skills, be highly motivated with the ability to work independently. They must have at least two years experience in a decision making role in a similar field, and will be responsible for the following:

  • Tracking number of leads coming in, provide and execute strategies to meet our annual lead volume needs and provide feedback on customer acquisition costs.
  • Re-organizing and maintaining clear organizational practices of all marketing related work on our cloud and internal servers
  • Developing and implementing creative outreach strategies for attracting new sales leads and growing an existing customer referral base
  • Have the ability to manage graphic design work or the ability to efficiently and effectively outsource said work
  • Providing marketing tracking and research information by collecting, analyzing, and summarizing data and trends
  • Maintaining proficiency in Google Analytics and Google AdWords
  • Planning and executing advertising campaigns and events providing innovative marketing ideas and strategies for each
  • Ensuring branding standards are consistent across all marketing platforms
  • Crafting content for Facebook and Twitter posts, and assisting in creating a more robust social media presence, managing all social media accounts
  • Creating and editing press releases and coordinating publishing
  • Creating or coordinating the production, printing and distribution of marketing and sales materials
  • Generating content and managing all aspects of email marketing campaigns
  • Performing database input and management in a Zoho CRM System as it relates to customer acquisition
  • Undertaking daily administrative tasks to ensure the functionality and coordination of Marketing activities
  • Producing visual and written content for the web including case studies, educational materials and blog posts
  • Coordinate with webmaster 
  • Coordinate updates to our website
  • Coordinating photo shoots at installs for use in marketing materials. Editing, formatting photos and maintaining photo release forms
  • Create and maintain marketing budget, utilizing manufacturer co-brand incentives
  • Assist Sales team in Outreach event coordination, set up and tear down
  • Organizing and coordinating internal staff parties, gatherings, and events

 

About California Solar:

California Solar Electric Company is celebrating our 20 year anniversary and is the first Solar Worker-Owned Co-op in California. We pride ourselves on being a “destination company”, with our triple bottom line values creating a culture of pride, ownership, and purpose. California Solar was voted Best Solar Company and Best Place to work in the Union’s Best of Nevada County, and is currently seeking B Corp certification.

 

Benefits:

  • Paid holidays and vacation
  • Dental/chiropractic
  • Medical (individual 80%/dependents 50%) employer paid 
  • Training Stipend
  • Opportunity of ownership in Co-op after 1 year
 
Work Schedule:
Availability Monday through Friday, 40 hours per week, specified hours to be determined, during office hours 8:00 – 5:00 including lunch.
 
Compensation:
DOE – Targeting $60k – $80k/year
Cal Solar is an Equal Opportunity Employer.
***To apply, please email a resume and cover letter to careers@cal-solar.com. Applications sent in other forms will not be considered.***
(no phone calls, please)